Like any space journey, you need a plan on how you’re going to get to your destination. This includes using data and analysis, to determine how is your SEO doing, what gaps need to be filled, and the best strategy to reach your goals.
Our SEO Audit is a thorough review of your current technical SEO setup and how your website is currently performing. It provides clear insights into improvements that can be implemented for better results, and covers the following important aspects of SEO:
How well can the search engines find & index your website?
Search engines index your website basically by downloading a site or a page’s content to the server of the search engine, thereby adding it to its “index”. In order for the search engines to be able to do this, your website needs to be set up accordingly:
xml sitemap – a list all of the URLs for a website that are available for crawling.
Indexed pages – How many pages you have indexed in Google.
robots.txt – a text file used to instruct web robots how to crawl pages on their website.
How well can the search engines find & index individual pages?
This is how you tell search engines what content is on each page so they can index it correctly and show it in relevant search queries. I.e we have to ensure that H1 tags, title tags, meta descriptions are all updated.
Is your website easy to navigate?
Your website´s navigation structure is important as it provides internal links to every page on your site and points search engines to the most important pages, which also allows pages to be indexed.